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Case Study : TastingBuddy

"TAK understood our objectives and adopted a partnership approach to dealing with us. They gave us peace of mind allowing us to concentrate on our business. This lead to a successful project with our invoices processed and cash collected in a professional, courteous and cost effective manner. The service proved to be more effective, easier to manage and less costly than using temps."

TastingBuddy offers a web based services to the wine industry and it's customers which allows users to search a huge range of wines based on grape, region, characteristic.

TastingBuddy teamed up with the organisers of the London International Wine Fair to provide a value added service to exhibitors, allowing them to list their wines on the service giving additional exposure to exhibition visitors. As a niche business concentrating on core activities TastingBuddy faced the prospect of either using internal resource to invoice and collect fees, or engage with a specialist. After surveying the market and discussing requirements with various providers TastingBuddy chose TAK-Outsourcing to carry out the project. TAK were chosen as their solution was tailored for the project and was able to meet the exact need.

Solution

TAK-Outsourcing worked with TastingBuddy and the wine exhibition organisers to develop a streamlined service for invoicing customers and chasing up payment. TAK developed a service which allowed TastingBuddy to forward a file of customers from the Wine Fair website to be processed for invoicing. The invoices themselves were designed by TAK with strong branding to further promote the TastingBuddy and London Wine Fair image. A feature of the project was that Wine Fair exhibitors attended from over 20 different countries. Following invoicing TAK-Outsourcing provided a pro-active collection service calling customers worldwide to ensure prompt payment. All calls and emails were made and answered in the TastingBuddy name with TAK assigning a dedicated phoneline for the project. The service was designed to give TastingBuddy the benefits of a professional, dedicated credit control department on a temporary basis without the related costs and risk.

Benefits

By working in close partnership with TastingBuddy TAK-Outsourcing ensured that the invoicing and collection for the London International Wine fair was carried out in a cost effective and professional manner. Exhibitors from around the world were contacted by TAK in a courteous way to promote the TastingBuddy brand. By working with TAK TastingBuddy were able to concentrate on what they do best, leaving the majority of back-office work to the experts.